Since 1986, Visa’s commitment to the Olympic Movement and individual athletes has been an important factor in ensuring the continuance and success of the Olympic Games and Paralympic Games. In the PyeongChang Winter Olympics, Visa wanted to make sure Canadians felt a connection to their athletes. 

The 360 campaign was made up of over 50 unique videos, snapchat posts, social posts and congratulation posts. We wanted to be in the big moments as they happened.